Gotcha isn’t just a surf brand—it’s the original troublemaker that flipped the beach scene on its head in the ‘80s and never really played nice after that. Born in rebellion and raised on waves, Gotcha built its name on bold graphics, louder-than-life attitude, and a middle finger to conformity. Today, it’s back with the same unapologetic energy—still built for surfers, skaters, and anyone who’d rather break the rules than follow them.......and that's exactly why we partnered to relaunch the bad boy of surf.